Survey: 41 percent of adults interested in giving virtual reality a try

Any excuse to show Ars’ Sebastian Anthony in a Vive headset is a good one.
Sebastian Anthony

If you’re tired of reading breathless coverage of upcoming VR headsets that you haven’t been able to try for yourself, you’re not alone. A new survey finds that just 11 percent of the online adult population in the United States have tried a current virtual reality headset, An additional 30 percent are at least interested in trying the technology in the future.

That 11 percent represents 23 million people in the US who have tried VR, according to the folks at virtual travel firm YouVisit, who surveyed a representative sample of 1,000 online US consumers through Google Consumer Surveys. Those current VR users likely tried out available consumer technologies such as the Samsung Gear VR, Google Cardboard, or the existing, relatively low-res Oculus Rift development kits. Some lucky respondents may have gotten the chance to try the HTC Vive, Sony’s PlayStation VR, or the near-final Oculus Rift prototypes at a trade show, but that’s likely a smaller portion of the current audience.

Younger adults are unsurprisingly more likely to have an interest in VR; 18 percent of 18 to 24 year olds have tried a headset, and 46 percent of that age group expressed a desire to try. Surprisingly, older Americans are also relatively more likely than most to have given VR a try; over 14 percent of those over 65 years old said they had already experienced virtual reality.

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Reem Nori

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